![]() But hashtag challenges are especially popular on the platform.Ĭhallenges use specific hashtags to encourage users to create videos on a theme, as part of a campaign or viral trend. Create a branded hashtag challengeĪs with other social platforms, hashtags are a mainstay on TikTok for searching and sorting content. ![]() Bonus: Want to know how a viral social video creator makes millions of dollars in sales? Download the free guide now.
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